Firenze4Ever 5th Edition
Welcoming the most influential fashion bloggers and press from all over the world, see how we celebrated the arrival of the new Fall/Winter 2012/13 collections.
Fashion Super Heroes Party
Watch the highlights from an incredible evening hosted by Luisa Via Roma and Karl Lagerfeld with a selection of special guests and live performances from Neimo and DJ Misty Rabbit.
Karl is here
I Love Dust and Karl Lagerfeld have created a special Pop Up Store with unique installations and limited edition T-Shirts to celebrate the exclusive launch of the KARL menswear line on luisaviaroma.com
Style Lab
All the highlights from the two days in the Style Lab.
Food Lab
Experimenting with fashion & food for the 5th Edition of Firenze4Ever a selection of top food bloggers took part in a special “Food Lab”.
FashionLab by Dassault Systèmes
An amazing immersive experience that takes guests on a journey accross the world.
F4E 5th Edition Interactive Video
Purchase this season’s items directly from our interactive video which features our favourite moments from the two days spent in our store.
Technicolor Dream
Luisa Via Roma and Mercedes-Benz in association with Nowness present a unique film project by Lisa Paclet and music director Mimi XU that includes 5 designers, 5 capital cities and 5 short films.
Firenze4Ever 4th Edition
For the previous edition of Firenze4Ever and the launch of the Spring/Summer 2012 collections, a Pink Carpet has hosted the most influential fashion and music bloggers from all corners of the world.