Luisa Via Roma with Nowness and Mercedes Benz present “Technicolor Dream”

As part of a special film festival for the 5th Edition of FIRENZE4EVER, we have collaborated with Nowness and Mercedes Benz, on a special project by Lisa Paclet and music director Mimi XU who have created a series of five unique films each focusing on a different designer and city. Each day this week we will be talking to one of the designers involved in the project about their inspirations, style and their “hero” look for the coming season.